A media executive with unrivalled experience, Simon has a track record of creating, reinventing and innovating in international cycling media and business. In 2012, he founded the Play Sports Network with the launch of its first, innovative digital video channel: the Global Cycling Network (GCN). Since then, Simon has built the Play Sports Network into a truly international business – with 200+ staff around the world – driving it to become the world’s largest cycling community, reaching and engaging with more than 40.1 million hyper-engaged riders globally, and delivered over 2 billion video views.